Define & List the problem

Step 1

The three most important parameters for a brand is the quality, diversity and the class of operation it entails. Once it succeeds, the aura around it will be built up.

Specify & Evaluate

Step 2

The requirement of the company and its scope and extent of diversity would determine the brand viability. It is always a brand that is recalled and not the services per se.

Evolution of design

When the client comes to us with their version of the scenario, we analyze the scenario and give specific steps to take for going forward. If the steps are unpalatable to the clients, we still abide by them.


The embryonic stage of the idea and its conception before birth.

Develop the prototype

Having isolated the idea, develop the modus operandi of the design.

Evolve the solution

The working of the solution and its modification phase.

Review and Redesign

The entire branding concept to be reworked if necessary and redesigned

The classical method of strategy selection

Once the results of our investigation and data collection methodology are completed, we analyze the data using the software like SPSS.


Exploratory Research

Once the client entrusts the project to us, we launch our research process.

Descriptive Methods

The methodology adopted to study the data depends on the industry the client is in.

Target Audience

Once the initial analysis is carried out, we quickly identify the target audience.

Sampling Strategy

Choosing a suitable sampling strategy, we embark on finding a pattern of relationship.

Questionnaire Design

This plays a significant role in elucidating information about the objects studied

Online Survey

We undertake many types of online surveys to gather data for statistical analysis

Statistical Data Analysis

Advanced data mining techniques and predictions

The advent of computers and internet has revolutionized the research methodology and brought in the need for sophisticated interpretation of reports using statistical software.

  • Data Clustering
  • Analysing Dimension
  • Association
  • Sequential patterns
  • Extract and maintain data
  • Store and analyze

The long and winding road